Decorating your house can be intimidating.
For one, decorating isn't always cheap, so you want to be sure you get it right on the first try so you don't have to spend any more time or money fixing it.
And, you spend most of your time in your house.
You want your house to be decorated in a way that brings a smile to your face when you open the door after a long day at work, energizes you in the morning, and relaxes you at night.
That's not always an easy task.
But, it is your home, so you can decorate it the way that makes you happy.
Preparing a rental property for sites like Airbnb can be especially intimidating.
You're not decorating for yourself anymore, you're decorating for your renters.
And, the income you make off of your property is often tied in with how well you decorate the space and how welcome your guests feel during their stay.
If you don't have any formal decorating experience and have always just decorated for yourself, you might not even know where to begin.
Table Of Contents
- Identify Your Audience
- Decorate Appropriately
- Pick A Theme
- Know What You Should Do
- Know What You Shouldn't Do
- Shop At A Knowledgeable Furniture Store
Step 1 - Identify Your Audience
Before you pick up a paintbrush or shop for wall decorations, you need first to figure out who your ideal guests are.
Who do you want to host in your property?
Is your home suitable more for families, couples, business travelers, or the budget-minded backpacker?
You shouldn't start decorating until you understand the needs of your core audience.
Once you understand their needs, you will be able to create a space that they will find irresistible, which will lead to more bookings and higher income.
If you don't know who your ideal audience is, talk to the guests you've already had.
Ask them why they were in town, and what made them choose your place.
Once you've spoken to enough of your former guests, you will start to notice trends and patterns that you can double down on to attract more guests of the same type.
Once you've identified your audience, you can start investing in decorations and amenities that cater to them.
Business travelers will need a workspace, families with children will appreciate open spaces, and if your property is on the beach, pick a theme that makes them feel like they're in paradise.
Step 2 - Decorate Appropriately
If you're in this strictly for the income potential, shopping for throw pillows, picking a color scheme, or deciding what type of wall art to hang might sound as fun as watching paint dry.
However, it's worth the effort to create the perfect atmosphere for your ideal guests.
This will lead to better reviews and help you secure more bookings.
A decorated space that's photographed well attracts more customers.
Step 3 - Pick A Theme
Picking a theme for your space will really streamline the entire process for you.
The majority of Airbnb guests are seeking a unique experience. They don't want to stay in a house that looks like a typical cookie cutter hotel room.
They want something that feels authentic that resembles the surrounding area.
The best way to achieve this is to pick a theme based on the area your property is in.
Properties near the ocean can add beach-themed accessories to create a bungalow by the sea atmosphere.
If your property is tucked away in the mountains, your goal might be to create a rustic log cabin experience.
And for properties in major cities, you can add old black and white photos of the city as wall art, adding a touch of local history.
You don't want to put off potential guests with an overly personal style.
Step 4 - Know What You Should Do
Believe it or not, if you know how to do it, decorating a rental is easier and cheaper than decorating a private home.
The goal is to appeal to as many people in your ideal audience as possible at the best price.
With that said, below is a list of things you absolutely should do while decorating your rental.
- Select neutral colors for walls and natural woods for furnishings.
- Choose accent pieces to add character. Use a statement piece to select complimenting colors for other items in the room.
- Use a variety of textures to add extra interest.
- Maximize your beds to increase rental income. This is especially important if you want your rental to appeal to families and large parties.
- Add potpourri near the front entrance.
- Leave plenty of hallway space from the front door to the room to prevent your walls from getting banged up.
- Provide sufficient electrical outlets and extension cords.
- Place a doormat by exterior doors.
- Hang mirrors in strategic spots to add light and make your place feel bigger.
Step 5 - Know What You Shouldn't Do
Knowing what you shouldn't do is often more important than knowing what you should do.
Avoid these things at all costs.
- Avoid clutter. Space is one of the most important things guests look for. Don't fill your space with unnecessary items.
- Don't display personal items such as family photos, clothing, or toiletries.
- Stay away from religion and politics. The goal is to make every guest feel comfortable and at home.
- Don't break the bank on furniture. Your furniture needs to be functional and useful, not overly expensive.
- Don't decorate it like you would your own home. Again, you want to cater to your guests, not yourself.
Step 6 - Shop At A Knowledgeable Furniture Store
Perhaps the best thing you can do for yourself while decorating your rental is to shop at a furniture store with knowledgeable associates that can help you.
99% of the time, the associates at the big box stores won't have any knowledge of furniture and interior design. They just point you to the appropriate aisle, and you're on your own.
Shopping at a local furniture store will put you in contact with knowledgeable associates that can guide you through the decorating process.
Furniture of Dalton will do just that.
If you're ready to start decorating your new rental, head down to Furniture of Dalton to speak with their employees today.
Liked this article? Check out our previous post 6 Best Design Tips for your Master Bedroom.